This ad employs a simple yet suggestive design to represent McDonald’s WiFries Internet connections
The ad is very minimal, obviously. Although the ad didn't directly stated the message that McDO already have free internet connections, the image or the "fries" already delivered a clear meaning of the its form which is a logo for "WiFi". They prove to be very successful in capturing their audiences attention. It just goes to show that it doesn't matter how much design is thought about, it is the most simplistic things that do actually work.
Moreover, the ad also emphasizes the companies branding really well. I think that the company made a smart decision to have this kind of design because it shows that the company don’t mind paying the high cost of this type of ad placement, very minimal but effective and rememberable ad concepts.
0 comments:
Post a Comment